The Playbook Behind Every “Us vs. Them” Attack
New research shows that when voters are confronted with divisive “us vs. them” messages, changing the subject may be the wrong response. In this conversation, Page Gardner is joined by Corrie Hunt of Hart Research, Adrienne Kimmell of the Transgender Freedom Alliance, and Anastasia Scourtes of Global Strategy Group to examine what actually works to counter these attacks—from addressing the broader politics of division to new battleground research on anti-trans messaging—and how Democrats can respond with conviction, shared values, and a focus on the issues that matter most to voters.
Download Corrie Hunt’s Slides
Download Adrienne Kimmell & Anastasia Scourtes’s Slides
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